It reflected the way I like to brew beer. I like to have big aromas, flavours and taste in the beers.
To start a new beer brand in this day and age, in a mature market, dominated by multinationals with huge resources, and the public perception that beer is a low value commodity, is a big challenge.
Everyone that lives in New Zealand, or travelled here for a holiday, they at some point in their or their ancestors lives had to make an Epic Journey. Whether it be by canoe or commercial airliner they traveled a great distance to the end of the world to be in this beautiful country of New Zealand.
WARNING:Under the Sale and Supply of Alcohol Act 2012, it is an offence to supply alcohol to a person under the age of 18 years (Penalty up to $10,000). Every person commits an offence and is liable to a fine up to $2,000 who, being under the age of 18 years, purchases any liquor on or from any licensed premises.