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On the Hop - Glenngarry
[during the month of April, Epic Pale Ale is on special at all Glengarry stores] from their newsletter April 2007 "Created by Steam Brewing Company, who started in Auckland's Cock and Bull pub and grew monumentally, acquiring the Auckland Brewery premises and a rep for fabbo NZ beers, of which this Homeric lager is but one. Their aim is to make the 'biggest beers possible' from the four trad ingredients; blood, sweat, tears and venture capital. Nope, water, hops malt, yeast. The Pale Ale is so popular it's blushing, while this addition to the blockbuster brewery range will no doubt...
Amazing Race 07
The weekend was awesome. We did tastings at Foodtown Greenlaneand Foodtown Auckland City on Thursday, Friday and Saturday, from 3pm to 7pm, and sponsored the Parnell Gentleman's Club - Amazing Race 07 on Saturday. It is really interesting to note now how far we have come with Epic Pale Ale since we started doing tastings in November 2006 in supermarkets and bottle shops. Pre Christmas Epic Pale Ale was so new that no one had heard of it or ever seen it. Post Christmas, early February, Epic Pale Ale had become a brand that people had heard of, or seen...
Epic Video from Hospitality NZ Show 2006
Jenni gets interviewed at the Hospitality NZ Show 2006 about Epic Beer. Labels: epicbeer, hospitality show, jenni
Australian International Beer Awards 2007
Last night our samples of Epic Pale Ale flew out on Air New Zealand to Melbourne for the Australian International Beer Awards. Judging starts Monday 19th March. Awards will be announced at the Beer Awards Presentation Dinner,Thursday 19th April Sofitel Melbourne, 25 Collins Street, Melbourne, Australia. [UPDATE: San Fran six pack to DIGGNation. It was picked up from the pilot at the Hilton SF, and is now waiting for delivery to the Digg HQ]